Tuesday, February 4, 2014

Without Ads, How Path to get Profits?

Without Ads, How Path to get Profits?
Path is social media friends only limit the number to 150 people per account. Path majority of users are 19-20 year old young women. This site runs on mobile devices and enables users to share songs, videos, messages, and photos.

Since its launch in November 2010, path has not been included in the service advertisement. Even so, the path continues to exist today. Even the founder and CEO of Path, Dave Morin, Path user claims continue to grow. Then, from where the company was getting income?

During this time Morin said, Path has earned income, without advertising, path receiving income through Shop or virtual goods store. Shop on the Path, users can purchase a premium sticker package and premium photo filters.

According to Morin, Path option Shop is a way to achieve profitability, also to provide benefits for the user and usability. Today, there are more than 30 sticker packs with a total of 1,000 images and nine photo filters, “said Morin.

In addition, Morin also offers a Premium subscription Path. In this service, users can get the path of everything without limitations. “With premium pay, they can have all the items in the Shop, without having to buy again.”

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