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| Leica M |
Camera Leica M designed by Jonathan Ive, Apple's master designer, it makes the collectors fascinated to be willing to spend some $ 1.8 million to be able to have it. Initially, the camera Ive made with Marc Newton is predicted only to be sold in the range of USD 500 thousand to USD 750 thousand when auctioned. In fact, the camera is auctioned at Sotheby’s exceeded expectations.
This camera auction event itself is aimed at charities, which help the (RED) Global Fund led by U2's Bono to fight AIDS, tuberculosis and malaria.
As reported previously, camera Leica M is only one of this unit, take the classic look of the famous Leica series. Ive then created a stylish camera designed Apple products.
"Many of the challenges in design changes," said Stefan Daniel, Director of Product Management of Leica. It takes more than 50 technicians and more than 270 days to make it a luxury product.
‘Shells outer consisting of 21,900 holes even take 97 hours alone. “We want to make lightly. Was why we did not make it out of brass, but of aluminum, “Ive said as quoted from PCMag, Monday (11/25/2013).
"We have made a prototype in order prototype and spend so much energy making it, as if we were going to make millions ( units ), but we only made one, " he explained.
Maybe that's why, this Leica camera so have high sales value. Moreover, this camera is designed not by just anybody. Ive had long been behind the famous designs such as iPod, iPhone, iPad, and Macs.
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